10 features to check when choosing a Translation Management System

1. Ease of set-up and use

A Translation Management System is meant to make your life easier so it should involve minimal manual efforts. Explore the videos of the TMS interface, book a demo, or start a trial to see how simple it is to perform your regular translation activities on a given platform. Here are some of the things to focus on:

• Collaborative capabilities. Given the collaborative nature of the localization process, you need to make sure that the platform makes it easy to invite people, manage different roles, and control access to data. It’s essential for a localization tool to provide an interface for translators and give you straightforward tools to assign tasks and control their completion. It’s also important to have convenient communication tools, including internal comment exchange and integrations with external messengers.
• Filtering. It might come in handy to filter content based on various criteria such as project, language, status, etc. Check out what filtering options a TMS offers and if they are customizable.
• Live editing. Your localization team can save a lot of time thanks to a live editing dashboard where different translators and reviewers can work on content segments in real time.
• Branching. Sometimes, you might need to work on different versions of your product simultaneously: for instance, translating new content for an upcoming update while keeping the current content intact. In such situations, branching will facilitate version control by allowing you to create separate branches and work on them in parallel.

2. Supported integrations

When choosing a Translation Management System, integrations should play a vital role in your decision. The way a TMS fits into your tech stack will define the ease and success of your localization projects.

Don’t consider your existing tech stack only but think about the integrations that might be required at later stages. For instance, you might need to translate the product’s UI copy at the moment but soon you might want to also localize marketing materials—it’s better to check if a TMS can be connected to different content platforms you’re using.

Here are some of the integrations a Translation Management System should have:

• Data source connectors. One of the most important things for a TMS is seamless data exchange. Check if the platforms you’re considering support the tools and file formats you’ll be using for extracting content.
• Integration with design tools. If you want to enable localization at the stage of creating UI designs, you’ll benefit from integrations with tools like Figma. For instance, with Gridly’s Figma plugin, you can quickly sync translations with the created UIs and check what they look like in different languages.
• Support of messengers and task management tools. To seamlessly integrate localization tasks into a larger scope of work on your product, you’ll need a TMS to have integrations with Slack, Jira, and other tools you use. This way, you’ll be able to keep everyone involved in the processes up to date and see the bigger picture of how localization tasks fit your agenda.
• CMS integration. If your scope of translations includes web pages, it makes sense to connect a TMS to a CMS your website is running on so that it’s accurately localized and updated.
• API and SDK. If you need some custom integrations with third-party systems or are looking to extend the whole functionality of a Translation Management System, check out the API documentation and if there is an SDK that will work for you.

3. Agile and continuous localization

By following the principles of Agile development, Agile localization allows you to incorporate translations to each sprint and have a translated product ready every time it’s updated. With Agile localization, you don’t have to wait for a major development milestone to start localizing. You might also want to incorporate continuous localization, which means you don’t even have to wait for a sprint to finish to publish new translations—there will be a continuous flow of translations synced with design and development processes.

Unless you’re building a product based on the Waterfall approach, you should consider Agile or continuous localization. This methodology will give you transparency over all processes, improve collaboration between development and localization teams, and help you translate content faster and with fewer errors. Analyze if you’ll be able to build a continuous localization workflow when searching for the right TMS. Gridly, for example, is a translation management tool that was built specifically with continuous localization in mind.

4. Real-time translation memory

Translation memory is one of the absolute must-have features in a Translation Management System. It stores previously translated content and automatically creates pre-translations when segments of new content match something from the stored one. The adoption of translation memory continuously grows in different areas related to translations: in the 2022 European Language Industry Survey, translation memory tops the list of the most commonly used technologies by language professionals.

A real-time translation memory will help you maintain consistent terminology and brand voice throughout the different types of content and platforms you’re aiming for. Plus, it will allow for faster translations at a lower cost as it maximizes productivity and minimizes redundant work.

It’s safe to say that most TMSs include a translation memory. When choosing the platform, explore how their translation memory set-up works—not the availability of a translation memory but a particular workflow can be a distinguishing feature.

5. AI capabilities

There probably isn’t a single tool that isn’t leveraging AI to some extent, and AI-powered Translation Management Systems have become the industry norm. Here are the AI capabilities worth checking:

• Machine translations. According to the 2023 marketing localization report by Unbabel, 39% of companies incorporate machine translations into their localization strategy. With the boom of generative AI and continuous advancements in this domain, machine transitions are becoming a necessity, not an option. AI algorithms can generate initial translations of content, speeding up the process, or can be used to identify potential errors and provide context-specific suggestions.
• Automated QA checks. See if a translation management platform offers automated QA checks to identify common translation errors (spelling mistakes, punctuation issues, formatting inconsistencies, etc.). It’s especially helpful if you can set up custom rules for specific terminology or anything else that matters for your product.
• OCR. With optical character recognition technology, a TMS can automatically extract text from images or scanned documents. If you have such use cases in the localization process, see which platforms support the OCR technology.
• Text-to-speech conversion. If your content formats include videos, you might benefit from the technology that converts written text into spoken audio. It’s a great feature to look for in a game Translation Management System as game developers might need quickly generated voice-overs in different languages.
• Workflow automations. Using an AI-powered Translation Management System, you’ll be able to create workflow automations with different types of triggers and third-party integrations to eliminate redundant manual work and achieve your localization goals faster. For example, check out how to set up custom automations in Gridly.

6. Customizations and scalability

If a Translation Management System offers powerful out-of-the-box capabilities but fails to give you some flexibility and customization, this is probably not the tool to go with. Adjusting the tool to your particular processes can’t be underestimated—this is what will actually streamline your localization strategy.

With that said, explore what customization options TMSs have to offer. Check if you can create custom translation statuses, set up custom automation workflows, and upload your own assets (glossary, style guide, etc.) to be interpreted by the system.

Speaking of scalability, this is where you need to apply your forward thinking and consider what requirements for a TMS can potentially grow over time. In this context, cloud-based Translation Management Systems are a good choice as they should have scalable infrastructure to cover growing translation volumes and expanding user bases. It’s also important to review if a TMS offers APIs to expand its functionality and range of integrations.

7. Free trial and flexible pricing models

The price of software is often a major defining factor. While it shouldn’t be the single most important factor, it’s crucial to review your options before making a decision. Besides checking the pricing tiers themselves, you might want to pay attention to the following:

• Free trial. Any TMS should offer you a free trial period to explore its capabilities. See what are the limits to the platform’s functionality during a free trial.
• Limits on the number of users and different role-based access rights. Depending on the size of your team, you might need a different number of users allowed to work on a project, as well as a simple way to manage their access rights and assign roles.
• Flexibility in pricing models. Businesses value pay-per-use as one of the most important things to consider when searching for a translation platform. You might also want some flexibility if you’re planning on using only some particular features.
• Additional expenses. Analyze if there might be some charges that exceed the monthly or yearly fee. TMSs may have some limitations on the number of records, duration of stored version history, API calls, or other capabilities, and you need to have transparency on possible extra charges.

Some TMSs are even available for free for individuals and small teams. You can get started with Gridly for free.

8. Responsive support and the company’s reputation

It’s in your best interest to learn as much as possible about how a Translation Management System can help you resolve issues and navigate you through the functionality. Book a live demo to learn more about the platform and explore the existing support documentation. You should feel confident that if a problem occurs, you’ll be able to quickly sort it out, without it affecting the flow of your localization processes.

Also, it always makes sense to read the reviews. From these reviews, you can learn what features real users particularly value and what problems they’ve experienced with different TMSs. You can put a specific focus on the niche a given TMS is targeted at—for example, a game Translation Management System should include functionality for non-textual content and support a variety of specific gaming platforms.

9. Security standards

Since you’ll be uploading a lot of your information into a translation management tool, it’s crucial to check if it follows the industry’s best practices when it comes to security protocols and data protection.

The security-related aspects to check include:

• Hosting solutions. Learn what cloud service a cloud-based Translation Management System uses and what security certificates it features.
• Access control and authentication. Learn what authentication methods are used for accessing the platform and how you can control the access to your data with role-based permissions.
• Security protocols for data transfer. Make sure a TMS uses the latest security protocols to encrypt data when it’s exchanged.

10. Translation analytics

At some point in your localization plan, you need to analyze the results to see if it’s worth it to continue translating your product into different languages, if you need to expand to new markets, and so on. Ideally, a Translation Management System should collect analytics and present it to you on a comprehensible dashboard.

You can think about the metrics beforehand and see if they are available in a given TMS. Here are some of the metrics that might be included in localization platforms:

• Cost analysis. A TMS can provide you with a breakdown of the cost of translating your product to each individual language. You can combine this information with your marketing and sales insights to calculate the ROI of the localization to each particular region.
• Translation quality. You can analyze how well machine translations work for your project, as well as how many edits and reviews human translations need. You can also evaluate individual contributors by the percentage of errors or retranslations that they’ve required.
• Localization progress. You should have the possibility to quickly assess the status of ongoing translation broken down by languages or other parameters.

What is a Translation Management System?

A TMS, Translation Management System, is software designed to automate and facilitate the process of translating an app, website, game, or other digital products.

What factors should I consider when choosing a TMS?

You should think about the localization team you have or want to have, the tech stack you’ll need to connect with a TMS, and the features that are the most important for your niche. The major features to consider include: an intuitive interface, supported integrations, automations, the use of AI, customizations, analytical functionality, and data protection measures.

What are the key features of a TMS?

Collaborative capabilities, translation memory, machine translation, automated workflows, and integrations with different third-party tools are among the key features any Translation Management System needs.

How important are integrations in a Translation Management System?

It’s essential to make sure a chosen TMS supports integrations with the tools you’re using for design and development, communication, task management, marketing campaigns, etc.

Can I transition from one TMS to another?

Yes, and if you want to transition to a new Translation Management System, learn how this process goes.

What pricing models are available in Translation Management Systems?

Most TMSs charge a monthly or yearly fee and offer several tiers that differ in the number of users, advanced features, volume of storage, and other nuances. Some platforms also offer pricing models based on the number of words or strings you’re translating.

About Gridly Translation Management System

Gridly Translation Management System (TMS) makes organizing, tracking, and delivering translations a breeze. If you’re a Localization Manager tired of tedious manual work, Gridly TMS has your back - it automatically assigns translation tasks, quickly measures your project size, and lets you track all translation work in real-time.

With Gridly TMS, you can keep all your content localization in one place. Handle different content formats with a single tool, reuse translations from various sources, and work with multiple translation providers at once.

Whether you’re handling big localization projects or working with freelance translators, Gridly TMS is where your projects and translators just click together. Check out Gridly’s Translation Management System today and keep your translations on track while freeing your team from all that manual busywork.

If you want to see the platform’s capabilities in action, book a demo and ask questions related to your particular localization processes. Let’s discuss your localization needs and explore how Gridly can help you build an efficient localization workflow.